Marketing an App is Easy When You Have The Right Help

Our app marketing service streamlines your app’s growth funnel to increase app installs, revenue & retention.

App Marketing Service

Our app marketing service aims to help you grow your app in terms of app installs, engaged users, and revenues as efficiently as possible.

Generally, we offer our clients one of two distinct app marketing services, depending on where they are in their growth journey and the internal capabilities and skills at their disposal.

On the one hand, we have a performance driven service that’s largely based on increasing the acquisition of app installs as the main KPI between the agency and the client. Keeping these users on the app is more the responsibility of the client in this context. Nonetheless, it is the job of the agency (if stewardship is one of its values) to be well versed in data analytics to be able to provide the client with actionable insights that they can take to push the needle in the right direction.

On the other hand, we have a growth driven service that requires a much more robust growth team (be it within the client’s internal capabilities, partially outsourced to a third party or shared between us and the client) that can conduct experiments consistently to retain users on the application. For more information on the difference between growth hacking and performance marketing, please visit this blog post.

Sometimes app clients have the necessary team in place to conduct growth hacking, while in other cases, all we can do for them is performance marketing; it all depends on the nature of the client and the stage they’re in.

Mobile App Marketing Service Egypt

Why Not Any of the Other Agencies that Provide App Marketing Services in Egypt?

We’re not the only agency in Egypt that provides a proper app marketing service and is truly data-driven and self-learning (two hallmarks of any great marketing agency), and you could easily take your business elsewhere and find any of the stellar professionals in the country who offer a solid app marketing service…

However, aside from our proven track record of consistently positive results, we like to think that a lot of the value that we provide to clients as an agency lies in these two areas:

  • Transparency: One of the biggest reasons for our success is that we don’t treat our clients as mere clients. We aspire to become an integrated part of their marketing teams, helping them fuel their brands to success. To achieve this, one of our main tenets as an agency is to always be transparent with our clients. No. Matter. What. As our value proposition goes, we aim to put clients in a state of comfort over their marketing, and that involves not being afraid to raise a flag when a threat is identified, or owning up to mistakes when they happen. This is how we intend to grow our agency: hand-in-hand with our clients’ growth.
  • Self-Learning: We’re a self-learning agency, and that benefits our clients in two ways. The first, and most obvious, is that we’re constantly learning about the latest updates that affect our work, from algorithmic changes to new ad platform features and frameworks, so we consistently become better-equipped to help our clients grow their businesses in the most efficient way possible. The second benefit this gives our clients is that we’re not greedy with our knowledge. We love sharing knowledge with our clients, and we make it a point to ensure that every ripplemark client is constantly learning about our work so that they not only understand the results we bring them, but the efforts that go into generating these results.

What’s Included in Our App Marketing Service?

  • Media Buying to increase app installs

  • ✅ Analytics setup and testing of app events along with the necessary customizations
  • ✅ Creation and optimization of blog posts and other long-form content on the app’s website
  • Social Media Marketing on the appropriate platforms
  • Email Marketing infrastructure setup and management
  • ✅ User testing
  • ✅ A/B testing
Mobile App Marketing