You’re in luck! No social media agency in Egypt creates content that is as creative, unique, and tailored to your audience’s preferences on various social media platforms as we do
The importance of content marketing is extremely underrated in Egypt. It is no longer enough to simply blast blockbuster ad campaigns or boring social media posts to engage and excite your customers. Today’s competitive marketing landscape demands that your brand communicates in a way that is centered around your customers; not your business. Accommodating this requires that you publish a steady stream of content that speaks to your readers’ needs and provides them with solutions to their most pressing problems, which is something that can only be accomplished through deep research and an understanding of your audience, brand, and industry.
Good question! The short answer is: whether or not our content marketing services are suitable for your business depends on the size of your business and where it is in its growth journey, as well as the key metrics and KPIs you’re looking to grow for your brand.
The long answer, however, is that our content marketing services go far beyond the creation of content to be posted on your organic social media channels. We take our time to conduct heavy research on your industry, brand and audience in order to enable ourselves to create content that will resonate with your target audience and push them to engage with your brand while building trust and rapport with them and establishing your business as a thought leader within its industry. We create content of all types across a myriad of digital platforms to ensure that your message is delivered to the right audience wherever they may be.
We’ve worked with clients of all sizes across a variety of industries, and we’re aware that it’s important to provide each client with a tailored solution that seamlessly fits into their other marketing efforts while leveraging key content marketing trends, best practices and psychological principles to get each client’s brand to where it needs to be: inside the hearts of their target audience.
We’re not the only content marketing agency in Egypt that is properly data-driven and self-learning (two hallmarks of any great agency), and you could easily take your business elsewhere and find any of the stellar professionals in the country who offer a solid content marketing service.
However, aside from our proven track record of consistently positive results, we like to think that a lot of the value that we provide to clients as an agency lies in these two areas:
Because we tailor our offerings based on client needs and objectives, there is no one-size-fits-all price for our services. The services you need and the intensity of the effort that will be put into your brand’s growth is ultimately the deciding factor that determines the fees we will be requesting from you. This ensures that we provide you with fair pricing that will be more than covered by our value added in terms of feeding your bottom line.
If you’re simply looking for content marketing packages that include a few organic social media posts and blogs, you should expect to pay a lot less than if you were looking for a content marketing agency to completely take over your content marketing efforts, provide you with a clear content plan, and create a steady stream of content to serve different platforms and marketing objectives. We offer a variety of options to suit clients with different needs, and we recommend that you contact us to learn more about how we can help your brand achieve its unique objectives.
We create clear content plans that provide our team, and yours, with a clear-cut direction on the topics and content types we plan to use to achieve each of your brand’s different marketing objectives, as well as how we plan to address each of the different buyer personas for your brand.
We are masters at creating original, professional content that understands your target audience’s unique pain points and needs, and helps them solve real-life problems they face while providing enticing calls to action in order to push them to purchase your brand’s products or services.
We keep an eye on key content marketing metrics across your various digital platforms to ensure that our content is resonating with your audience and to identify the best and worst performing pieces of content in order to gain insights on your audience’s preferences.
This is one of the questions we receive most, and we understand why. Content marketing usually doesn’t produce instant results in the way that digital advertising would. To truly make the most of your content marketing efforts, your brand needs to consistently publish content that is relevant to each channel, buyer persona, and that is optimized for both readability and search engines. When you’ve accumulated enough useful content to delight your audience and establish your brand as a thought leader within its industry, you’ll find that content marketing is one of the most powerful investments you can make.